The Love Your Selfie™ Longwear Foundation & Concealer from PUR is a 4-in-1 skincare-infused makeup solution designed to deliver full coverage with a natural, skin-like matte finish. This versatile formula combines foundation, concealer, skincare benefits, and longwear wear in one product, crafted to help you even skin tone and mask blemishes from every angle for a confident selfie-ready complexion. The unique dual-applicator design lets you target imperfections or apply broad coverage with equal ease, making it a go-to for quick, all-day wear. The hydrating formula minimizes settling into fine lines, while a skincare-forward blend works to address redness and discoloration. Users report the application is easy and comfortable, whether used for spot concealing or full-face coverage.
Key benefits
- Full coverage that conceals blemishes and imperfections for a natural, skin-like matte finish.
- Targeted concealer and pump-applicator options for precise or all-over application.
- Hydrating formula that won’t settle into fine lines and wrinkles.
- Skincare-infused protection with Lingonberry Extract and Green Tea to support skin health.
- Protective barrier and anti-environmental support from polysaccharide film and ceramides.
Ingredients and what they do
Lingonberry Extract and Green Tea provide antioxidant help to protect skin from environmental stressors while energizing the complexion. Ginseng and Vitamin B support a more awake, refreshed look, helping address signs of premature aging. The Ceretin Complex delivers encapsulated Retinol, Lactic Acid, Shea Butter, and Ceramides to gently promote cell turnover and improve texture over time. Encapsulated Retinol offers time-released correction without irritation for a brighter, smoother tone. The formula also includes a Polysaccharide Film to create a breathable barrier that helps shield against pollution. For moisture, Shea Butter and emollients keep the skin comfortable during wear.
Aqua and silicone-based components form the base that enables smooth blending and longwear performance. The product is clean, vegan, and cruelty-free, aligning with PUR’s skincare-infused beauty philosophy. The 30 mL size is calibrated for reliable daily use and travel-friendly convenience.
Usage tips and who this is for
This 4-in-1 formula is ideal for those who want both makeup coverage and skincare benefits in one step. It targets redness, discoloration, and blemishes while delivering a natural finish that stays put. For concealer use, apply with the doe-foot applicator directly onto imperfections or dark spots, then blend. For foundation coverage, apply 1-2 pumps onto the face and blend with a brush for a seamless look. Always perform a patch test prior to first use to check for sensitivities. If irritation occurs, discontinue use and consult a professional.
Keep in mind this product is designed to be worn during the day and can be used at night as part of a skincare routine due to its time-released skincare ingredients. Store in a cool, dry place and out of reach of children.
Experience a versatile complexion solution with the benefits of both makeup and skincare in one bottle.
The Love Your Selfie Longwear Foundation & Concealer is available in a 30 mL size with variant LN7, offering reliable, long-lasting wear that team up with your skincare routine for a balanced, luminous finish.
How to use Love Your Selfie Longwear Foundation & Concealer
A quick, step-by-step routine to apply the product for flawless coverage with skincare benefits.
-
Prep skin
Begin with clean skin and your usual skincare routine to create a smooth base.
-
Targeted concealing
Using the doe-foot applicator, apply concealer directly onto blemishes or dark spots; blend gently with a complexion brush (not included).
-
Apply foundation
Dispense 1-2 pumps onto the face using your finger and blend evenly with a complexion brush for full-face coverage.
-
Set and finish
Blot and blend to ensure a natural, skin-like matte finish; follow with your preferred setting technique if desired.
-
Safety note
Follow the included product instructions for usage and patch-test prior to first use; discontinue if irritation occurs and keep away from children.
Frequently Asked Questions
What is the Love Your Selfie Longwear Foundation & Concealer best for?
It is a 4-in-1 formula that combines foundation, concealer, skincare, and longwear coverage for a natural skin-like matte finish. It helps mask blemishes, redness, and discoloration while hydrating skin.
How do I use the product for concealing and for full-face coverage?
Concealer: use the doe foot applicator to apply directly onto imperfections or dark spots, then blend with a brush. Foundation: apply 1-2 pumps onto the face using your finger, then blend with a brush.
Who should use this product and are there any safety cautions?
Ideal for those seeking makeup with skincare benefits and longwear coverage. Test on a small area first to check sensitivity, and discontinue if irritation occurs. Keep out of reach of children.
What are the main actives and what do they do?
Lingonberry Extract and Green Tea help protect skin from environmental stressors; Encapsulated Retinol, Lactic Acid, Shea Butter, and Ceramides promote cell turnover and improve texture while maintaining moisture.
Reviews
There are no reviews yet.