The Born This Way Super Coverage Concealer by Too Faced is a multi-use, high-coverage concealer designed to cover, contour, highlight, and retouch for a hydrated, photo-ready complexion. This variant in Butterscotch delivers a natural finish with fully loaded pigments that help you achieve a flawless look that still reads as skin. It’s a versatile makeup hybrid made for those who want a single product that can replace multiple steps in their routine, whether you’re at home or on the go.
Key benefits
- 4-in-1 performance — conceals, contours, highlights, and retouches with one weightless formula.
- Natural, undetectable finish — pigment-rich coverage that blends into skin for a seamless look.
- Hydration boost — coconut water helps replenish skin’s moisture levels for a comfortable wear.
- Skin-supporting ingredients — alpine rose supports skin health and resilience; hyaluronic acid helps maintain a smoother appearance over time.
- Vegan and cruelty-free — aligns with ethical beauty choices; free of parabens and gluten.
Ingredients & how they help you
- Water — base that provides a smooth, spreadable texture for even application.
- Cocos Nucifera (Coconut) Water — hydrates and helps restore moisture in the superficial layers of the skin.
- Hyaluronic Acid — attracts moisture to the skin, helping to smooth the appearance of fine lines.
- Rhododendron Ferrugineum Extract — plant extract that can support skin comfort and tone over time.
- Silica — helps to mattify and reduce shine for a long-lasting finish.
- Aluminum Hydroxide — provides texture and helps stabilize pigments.
- Glycerin — humectant that draws moisture to the skin, supporting softness and suppleness.
Who this is for and usage tips
This product is ideal for anyone seeking high coverage in a soft, natural-looking finish. Great for concealing under-eye circles, hyperpigmentation, and blemishes, while also allowing contour and highlight functionality. The formula is designed to be hydrating and comfortable for all-day wear. As with any skin product, test a small area first to check for sensitivity. Follow the included product instructions for any usage details and do not exceed the recommended amount.
Keep out of reach of children and store in a cool, dry place. If irritation occurs, discontinue use and consult a professional. This product is vegan and cruelty free, with no parabens or gluten.
Born This Way Super Coverage Concealer helps you achieve a complexion that looks born this way—natural, radiant, and impeccably finished. The variant Butterscotch is embedded with color-accurate pigments to match warmer skin tones and to provide a versatile range of application options.
How to use Born This Way Super Coverage Concealer
A practical guide to achieve a flawless, multi-use finish with the Butterscotch shade.
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Prep and dot
Apply a small dot on areas of discoloration or blemishes using the diamond doe-foot applicator.
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Blend for coverage
Tap and blend with fingers, a concealer brush, or a Beauty Blender-type sponge in a pressing motion until flawless.
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Contour and highlight
Use the edge or tip of the applicator to sculpt with a finer line for precision highlight and contour; use the flat side for fuller delivery.
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Set and finish
Allow the product to settle, then blend again if needed to maintain a natural look. Follow any additional setting steps in your routine.
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Safety and aftercare
If irritation occurs, discontinue use and consult a professional. Store in a cool, dry place and keep out of reach of children.
Frequently Asked Questions
What is this product and who is it for?
This is a hydrating, full-coverage concealer that also contours and highlights. It’s ideal for anyone seeking a multi-use makeup product that yields a natural, photo-ready finish.
Is this product suitable for sensitive skin?
The formula is vegan and free of parabens and gluten. As with any skin product, test on a small area first to check for sensitivities before full use.
What should I avoid after using this concealer?
Follow the included product instructions for usage. Do not exceed recommended amounts, and discontinue use if irritation occurs.
What ingredients contribute to hydration and coverage?
Coconut water replenishes moisture; hyaluronic acid helps smooth and hydrate; fully loaded pigments provide maximum coverage with an undetectable finish.
How do I apply this for best results?
Apply to the target area with the diamond doe-foot applicator, blend with fingers or a sponge, and use edges for contouring. Build coverage as needed while keeping the finish natural.
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