The bobbi brown gel eyeliner is a gel-based pencil designed to define eyes with precision and long-lasting color. It delivers richly pigmented color and up to 12 hours of waterproof wear, making it ideal for days when your eye makeup needs to last. The twist-up design lets you apply on the go, while a built-in sharpener ensures the most precise application every time. This version, PITCH BLACK, offers a deepest black finish for high-impact definition.
Key benefits
- Rich, super-saturated color that stays true all day thanks to a balanced blend of waxes and emollients.
- Up to 12 hours of waterproof wear to withstand splashes, humidity, and activity without frequent touch-ups.
- Silky-soft, creamy texture provides a comfortable feel and easy glide without tugging at the lash line.
- Twist-up design eliminates sharpening for on-the-go use, with a built-in sharpener to maintain a precise tip.
- Paraben-free; phthalate-free; sulfate-free; sulfite-free; gluten-free for a gentle, skin-friendly formula.
Ingredients & why they matter
- Cyclopentasiloxane — a lightweight silicone that helps the formula glide smoothly and evenly lay down pigment.
- Hydrogenated Jojoba Oil — conditions the lid and helps the pencil stay soft and creamy during application.
- Sodium Hyaluronate — a form of hyaluronic acid that helps hydrate the skin’s surface for comfortable wear.
- Sucrose Tetrastearate Triacetate — stabilizes the texture for consistent color payoff without flaking.
- Candelilla Wax — provides structure to the pencil, helping it hold its shape for precise lining.
- Silica — helps the color apply evenly and reduces slip for a smoother line.
- Ingredients are listed as Paraben-free; phthalate-free; sulfate-free; sulfite-free; gluten-free to support sensitive users.
Who this is for and how to use
This product is ideal for anyone seeking a highly defined, long-wearing eye line with a lightweight feel. It’s great for creating a clean, precise lash line or a bold, dramatic look with a saturated black finish. For best results, apply as close to the lash line as possible and line the entire length of the lid. To sharpen, remove the cap with built-in sharpener at the end of the pencil and use to sharpen tip as needed. Safety tip: test on a small area first to check for irritation, and avoid contact with eyes. Keep out of reach of children.
Size and format: 0.35 g. The product is designed for easy, portable use with a twist-up design and built-in sharpener, making grooming-on-the-go both quick and precise. The waterproof formulation helps maintain definition in varied conditions without frequent touch-ups.
All claims reflect the information provided and align with typical cosmetic category expectations for this pencil-type product.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.









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