Gum 4mg Fruit is a nicotine replacement gum designed to help manage cravings when quitting smoking. This product is intended for adults seeking smoking cessation, with a 4 mg nicotine dose per piece to assist those who smoke more than a pack a day. It is available in two flavours and comes in a 108-Count value pack for regular use. This variant is the Gum 4mg Fruit option, one of the two strengths offered for diverse smoking habits.
When cravings hit, this gum delivers nicotine to help you cope with the urge to smoke. It is sucrose-free and offers an alternative to traditional cigarettes, helping you manage cravings quickly and discreetly. The product may not be suitable for everyone; always read the label before use and follow the included instructions.
Key benefits
- Fast-acting cravings relief: a quick nicotine release to address urges as they occur.
- Two strength options: Regular (2 mg) and Extra-Strength (4 mg) to match your smoking pattern.
- Two flavours, both sucrose-free: Fruit and Cool Mint provide choices without added sugar.
- Travel-ready value pack: 108-Count for ongoing support during cessation efforts.
- Can help you manage cravings without smoking, supporting your quit plan.
Ingredients and key components
- Nicotine (4 mg as nicotine polacrilex) — the active ingredient that provides nicotine to help reduce withdrawal symptoms when you crave a cigarette.
- Acesulfame potassium — a non-nutritive sweetener used to improve taste without adding sugar.
- Calcium carbonate — a mineral salt that helps provide the gum’s texture and stability.
- Carnauba wax — a natural wax that helps give the gum its chew consistency.
- Flavours — contribute to the pleasant taste experience during use.
- Gelatin — helps form the gum’s chewable base.
- Glycerol — acts as a sweetener and moisture-retaining agent to maintain chew texture.
- Gum base (containing butylated hydroxytoluene) — provides chewability and structure for the delivery of nicotine.
- Mannitol — a sugar alcohol that supports texture and mouthfeel.
- Purified water — solvent for formulation components.
- Sodium bicarbonate — helps neutralize acids and stabilizes flavour within the gum matrix.
- Sodium carbonate — contributes to the gum’s texture and pH balance.
- Sorbitol — a sugar alcohol that sweetens and preserves the gum’s softness.
- Sucralose — a low-calorie sweetener to enhance taste.
- Talc — used as a processing aid and texture modifier in the formulation.
- Titanium dioxide — a whitening agent for appearance and consistency.
- Xylitol — a sugar alcohol that contributes to flavour and texture while supporting oral comfort.
Usage tips and suitability
- Usage: Chew one THRIVE gum slowly and intermittently whenever you get the desire to smoke. For a pack a day or more smokers, follow the enclosed instructions.
- Storage: Keep in a cool, dry place and out of reach of children.
- Age note: This product is intended for smoking cessation only. Do not use if you are under 18 years of age.
- Safety: This product is a nicotine-containing product. Do not exceed the recommended dose and refer to the label for complete safety information.
This product is provided with an insert that should be consulted for full guidance; follow the included product instructions for dosage and specific usage details.
In use, you may notice the 108-Count pack provides sustained support over time, helping you manage cravings while pursuing your quit goal.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.














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