Boi-ing Cakeless Concealer is the go-to full-coverage liquid concealer designed to hide blemishes, discoloration, and dark under-eye circles while feeling lightweight and never cakey. This Power Up variant delivers the same trusted formula in 30 versatile shades to help you find your perfect match with ease.
What you get
- 30 shade range to help you find an exact match for your skin tone and undertone.
- 24-hour longwear* with a cushion-tip applicator for precise spot concealing or all‑over coverage.
- Water-based, weightless formula that blends seamlessly for natural-looking finish.
- Flexible Cushion Tip supports targeted spot concealing and even application across the face.
- Long-wave, non-cakey finish designed to combat discoloration and under-eye concerns without cracking.
Key ingredients and why they matter
- AQUA (WATER) — the base that provides a smooth, buildable application for even coverage.
- CYCLOPENTASILOXANE and DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER — lightweight silicones that help the concealer glide on and stay put, creating a longwearing finish.
- PEG-10 DIMETHICONE and TRIMETHYLSILOXYSILICATE — emollients that deliver slip without a heavy feel, aiding seamless blending.
- ALUMINA, MAGNESIUM OXIDE, ALGIN, BIOSACCHARIDE GUM-4 — texture enhancers and stabilizers that support film-forming properties for a smooth wear.
- PROPYLENE CARBONATE and SODIUM CHLORIDE — help with product viscosity and ease of application.
- CI colorants and CI 77891 (TITANIUM DIOXIDE) — provide consistent color appearance and coverage while ensuring safety and visibility of shade matching.
Usage tips and who this is for
- Apply a light, even layer of FULL COVERAGE Boi-ing Cakeless Concealer to desired areas of the face and blend.
- The Cushion Tip can be used for targeted spot concealing OR all‑over face application.
- Test on a small skin area first to check for sensitivity or color match, then apply as needed for blemishes, discoloration, or dark undereye circles.
- This product is designed for longwearing coverage with a natural-looking finish and is best for those seeking a full-coverage cosmetic solution without cakiness.
- Storage: keep away from direct heat and sunlight; follow the included product instructions for any specific storage guidance.
Note: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Whether you’re shading under-eye darkness, evening out tone, or covering blemishes, this concealer is built to perform with 30 shade options and a comfortable, long-wearing formula. The Power Up edition emphasizes consistency and ease of use, so you can achieve a polished look that lasts through the day.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.













Reviews
There are no reviews yet.