Better Natured Hair Color 7A Medium Ash Blonde 2 oz is a salon-quality permanent color designed for light brown to medium blonde hair. This shade delivers a cool, taupe-tinged blonde with dimensional depth, helping you achieve a flattering, modern look while staying within two levels lighter for optimal cool results.
Key benefits come from the Liqui-Creme technology that provides a rich, lasting color and excellent gray coverage. In testing, a high percentage of users reported hair that feels conditioned after coloring, thanks to the conditioning components in the formula. The color is gentle on hair and scalp, with a fragrance that evokes a tropical vibe during application.
Key benefits
- Salon-quality, radiant color with lasting depth that persists up to 8 weeks.
- Impeccable gray coverage, supporting even a mixed-gray hair profile.
- Customizable results by mixing shades in equal parts for tailored tones.
- Exotic fragrance and a just-right liquid-crème viscosity for versatile mixing.
- Contains high-percentage naturally-derived ingredients in line with the shade range specifications.
Ingredients and components
- Water/Aqua/Eau — the base that blends all components for an even application.
- Cetearyl Alcohol, Stearyl Alcohol — conditioning agents that help soften hair during and after coloring.
- Polysorbate 20 — a surfactant that aids in smooth mixing and even distribution.
- Ammonium Hydroxide — raises the pH to open hair cuticles for effective color uptake.
- Sodium Coco-sulfate — cleansing and cleansing-related surfactant to support rinse-out.
- Phalaenopsis Amabilis Extract, Cocos Nucifera (Coconut) Fruit Extract, Cocos Nucifera (Coconut) Oil, Elaeis Guineensis (Palm) Extract — conditioning and nourishing plant-derived components.
- 1-Naphthol, 2,4-Diaminophenoxyethanol HCl, M-Aminophenol, P-Aminophenol, P-Phenylenediamine — colorant precursors that produce the final shade and depth; follow mixing instructions for precise results.
- Resorcinol, Radicals and Crosspolymer components — help stabilize color deposition and texture.
- Fragrance/Parfum, Linalool, Citronellol — provide a pleasant scent during processing.
Usage tips and suitability
- Best for light brown to medium blonde hair; aim for no more than two levels lighter for cooler results.
- Use equal parts color and developer when mixing to achieve consistent results; customize by blending shades in equal portions.
- Storage and handling: keep away from children and follow the included instructions for processing times and any safety cautions.
For best outcomes, follow the included product instructions for processing times and exact ratios. The product is designed to deliver lasting color with a soft conditioning finish, suitable for those seeking a natural, cool-toned ash blonde look.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.














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