The Brow Now Brow Defining Pencil by Estée Lauder is a gel-based brow pencil designed for natural to fuller-looking brows. This 1 Unit instrument glides on easily, delivering long-wearing, buildable color that withstands everyday wear and is water-resistant for up to 12 hours. It includes a built-in spooled brush to blend and set your look in one step, making it ideal for anyone seeking quick, weather-ready brows from soft definition to bold framing.
Key benefits
- Gel pencil formula delivers smooth application and controllable color payoff for natural or fuller brows.
- Long-wearing and water-resistant color lasts up to 12 hours, reducing the need for touch-ups throughout the day.
- Buildable color allows gradual intensity from light to dramatic brows without overdoing it.
- Built-in spooled brush blends and sets the product for a polished finish in moments.
- Compact, all-in-one design combines coloring and brushing in a single tool for on-the-go convenience.
Ingredients and features
- Gel-based formulation provides a smooth glide and even color distribution across the brow hairs.
- Built-in spooled brush helps blend product through brows and shape them without needing a separate tool.
- Water-resistant color offers durable wear for long days and active moments.
Usage tips and who this is for
This product is designed for anyone who wants brows that can shift from natural to fuller-looking with ease. If you’re new to brow pencils, start with light strokes at the inner brow and gradually build toward the arch for a realistic frame. The built-in brush helps tame stray hairs and set color for a lasting finish. Storage in a cool, dry place helps preserve the formula. Safety note: test on a small area first to check for irritation, and discontinue use if irritation occurs. Keep out of reach of children.
The Brow Now Brow Defining Pencil blends the familiarity of a pencil with the control of a gel, making it a versatile tool for everyday use and special-occasion definition alike.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.






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