The full product name here refers to L’Oréal Paris Excellence Creme Triple Protection Colour Permanent in the Light Brown E variant. This permanent hair colour is designed to deliver a rich, radiant shade while helping to support hair that loses keratin over time thanks to Pro-Keratin fortification. It provides 100% grey coverage and aims to leave hair soft and silky after colouring.
Key benefits
- Pro-Keratin enriched formula strengthens hair as you colour, helping to revitalise strands.
- Triple protection technology supports hair during the colouring process and aftercare.
- 100% grey coverage helps you achieve a uniform colour with minimal regrowth appearance.
- Rich and radiant colour designed to remain vibrant post-colouring.
- Comprehensive colour system includes a conditioner to help recondition weekly for ongoing softness.
Ingredients and what they mean for you
- Pro-Keratin — a conditioning protein that helps reinforce hair fibres, contributing to a smoother feel after colouring.
- Hydrogen peroxide (Developer Creme) — works with the colour creme to lift pigment and deposit the chosen shade.
- Glycerin and various conditioning agents — help maintain moisture during and after the colouring process.
- Mineral and surfactant components (e.g., Cetearyl Alcohol, Dimethicone) — aid in texture, slip, and scalp-friendly application.
- Fragrance (Parfum) and preservatives as part of the kit composition to ensure a pleasant experience and product stability.
Who this is for and how it helps
- Ideal for adults seeking permanent colour with grey coverage and a fortified hair feel.
- Great choice for revitalising hair that loses keratin over time, thanks to Pro-Keratin fortification.
- Suitable for those who want a rich, long-lasting brown shade with a silky finish.
- Best used with the included developer and conditioner for a full colour system experience.
Usage and safety details follow the instructions supplied with the product. Follow the included product instructions for allergy testing 48 hours before colouring and for step-by-step application times to achieve the best results.
Regular storage in a cool, dry place helps maintain product performance and safety. If irritation occurs, discontinue use and consult the guidance provided in the packaging.
How to use L’Oréal Paris Excellence Creme Triple Protection Colour Permanent Light Brown E
Follow the step-by-step colouring process exactly as described in the product instructions to achieve optimal results.
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Prepare and test
Before colouring, perform the allergy test 48 hours prior. Gather all kit components and ensure you have clean, unwashed hair.
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Apply colour
Using the applicator, squeeze the colour mixture immediately to dry, unwashed hair. Work gently through hair as you would a shampoo, applying to grey areas first.
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Wait with the mixture in hair
For hair with little or no grey, leave the mixture in the hair for 25 minutes. For grey hair, leave on for an additional 15 to 20 minutes.
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Rinse and condition
Rinse out by adding a small amount of warm water to hair and lathering, then rinse until the water runs clear. Use the included conditioner to help recondition weekly.
Frequently Asked Questions
Is this safe for all hair types?
The product is designed for adult use and provides 100% grey coverage. It includes a developer creme and conditioner as part of a complete system. Always perform the allergy test 48 hours before colouring and follow the included instructions.
How long does the colour stay vibrant?
The kit is formulated for long-lasting colour and includes a conditioner to help maintain softness and shine after application. Specific timing for fade resistance is not provided in the data; follow the packaging directions for best results.
Can I colour hair with a lot of grey?
Yes, the product is designed to cover grey hair completely. For grey hair, additional processing time may be required as detailed in the usage steps.
What should I do before applying the colour?
Perform an allergy test 48 hours prior to colouring as instructed. Prepare clean, unwashed hair and follow the four-step colouring process in the directions that accompany the product.
Are there any precautions after colouring?
Use the included conditioner and follow storage guidelines. If irritation or redness occurs, discontinue use and seek guidance per the packaging.






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