Is this safe for everyone to use on their hair?

Allergy testing 48 hours before colouring is recommended. If you have sensitive skin or prior reactions to hair dye, discontinue use and consult a professional.

What shade is 8UA Ultra Ash Medium Brown and who is it for?

8UA Ultra Ash Medium Brown is a cool ash shade designed to cover grey hair evenly while delivering a rich, neutral brown tone.

What are the key features of the triple protection system?

The system includes a protective pre-colour serum, a conditioning colour creme, and a multi-dose after-colour conditioner with Ceramide to help protect and condition hair during and after colouring.

How should I apply the product?

Using the included colour comb applicator, squeeze colour mixture onto dry, unwashed hair and work through to cover grey areas first. Leave as directed, then rinse with warm water until clear and condition weekly as advised.

L'Oréal Paris Permanent Hair Color 8UA Ultra Ash Medium

L’Oréal Paris Permanent Hair Color 8UA Ultra Ash Medium

$221.85

Shipping to Hong Kong

Processing: 1–3 business days Delivery: 15–25 business days

Excellence Crème Permanent Hair Color by L’Oréal Paris – 1 Piece, shade 8UA Ultra Ash Medium Brown, 100% grey coverage with triple protection system for nourished, cool-toned colour.

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SKU: CH071249421635 Category: Hair Color Brand: L'Oreal Paris

Excellence Crème Permanent Hair Color by L’Oréal Paris delivers rich, all-over colour with 100% grey coverage using an exclusive triple protection system that guards hair before, during, and after colouring. This version, featuring the 8UA Ultra Ash Medium Brown shade, is designed for long-lasting, cool-toned results and easy application with a first-ever colour comb applicator for precise grey coverage.

Whether you want vibrant grey coverage or a refined ash tone, this product provides depth and shine without sacrificing hair integrity. The system includes a protective pre-colour serum, a conditioning colour creme for extra protection, and a multi-dose after-colour conditioner with Ceramide to help seal in moisture and repair after processing. The result is a rich, radiant colour that blends grays and delivers balanced tone.

Key benefits

100% grey coverage helps you achieve a uniform look across all grey hair.
Exclusive Triple Protection System supports hair before, during, and after colouring.
First-ever colour comb applicator enables easier application and targeted coverage.
Conditioning colour creme with Ionene-G for enhanced conditioning and protection.
After-colour conditioner with Ceramide repairs and seals moisture for softer hair.

Ingredients and components

AQUA / EAU — base solvent for even distribution of colour and conditioning agents.
CETEARYL ALCOHOL — conditioning thickener that improves texture and feel of the creme.
PROPylene GLYCOL — humectant that helps moisturize during processing.
AMMONIUM HYDROXIDE — pH adjuster that enables colour development.
LAURIC ACID — cleansing and conditioning aid for hair and scalp during processing.
DI METHICONE FIL — conditioning polymer for slip and manageability.
PARFUM / FRAGRANCE — provides a pleasant scent during use.
P-PHENYLENEDIAMINE — primary dye component (use only as directed).
CI 77891 / TITANIUM DIOXIDE — colourant for shade fidelity and coverage.
RESORCINOL — dye precursor contributing to grey coverage and tone.
CERAMIDE (in after-colour conditioner) — supports moisture retention and hair repair after colouring.

Usage guidance

Follow the included product instructions for mandatory steps and timing. The process begins with a 48-hour allergy test before colouring. Then, apply the colour mixture to dry, unwashed hair, focusing on grey areas first. For grey hair, leave on longer as directed. Rinse until water runs clear, then use the after-colour conditioner for ongoing care.

This product is designed for adults seeking thorough grey coverage and a cool ash result. It is not a substitute for professional treatment. Use caution if you have a known sensitivity to hair dyes and perform the allergy test as described.

Store this product in a cool, dry place and keep it out of reach of children. If irritation occurs, discontinue use and seek guidance from a healthcare professional.

Excellence Crème is a cosmetic product intended for hair colouring and should be used only as directed on the packaging.

Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.