What is the shade Silk 310 best for?

Silk 310 is a medium shade designed to blend with skin tones for a natural finish. It provides long wear and a glowing look without a heavy texture.

How do I apply this foundation for buildable coverage?

Shake well, twist to unlock, and dispense by pressing the top. Apply from the center of the face outward and build additional layers as needed.

Is this safe for sensitive skin?

The formula is free from fragrance, alcohol, mineral oil, parabens, talc, cyclic silicones, microplastics, sulfates, PFAS, oxybenzone, and artificial dye. Test on a small area first to ensure compatibility with your skin.

What safety steps should I follow after use?

Wipe the dispenser after each use and follow skincare steps before applying. If irritation occurs, discontinue use and consult a professional.

What should I do if I need extra coverage?

Use the HASU FUDE Foundation Brush to layer the product. The formula is designed to build without appearing heavy.

Shiseido Foundation Self-refreshing Silk 30 mL

NZ$152.64

Shipping to New Zealand

Processing: 1–3 business days Delivery: 15–25 business days

Shiseido Synchro Skin foundation in Silk 310, a 30 mL long-wear fluid that resists heat, humidity, and oil for a just-applied look that lasts all day, with a featherweight feel.

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SKU: CH729238217744 Category: Skin Care Brand: Shiseido

The Shiseido Synchro Skin Self-refreshing Foundation 310 Silk 30 mL is a long-wearing fluid foundation designed to adapt to your skin, resisting heat, humidity, oil, and facial movement to maintain a just-applied finish for up to 24 hours. It’s ideal for those seeking reliable coverage with a natural glow and a featherweight feel.

Key benefits

Resists heat, humidity, oil, and facial movement to keep your makeup looking fresh all day.
Featherweight formula blends easily from the center of the face outward for a seamless finish.
Buildable coverage lets you adjust intensity without a heavy feel.
Natural glow provides a luminously healthy look without a gritty texture.
Supports skin comfort with a non-greasy, breathable texture designed for longevity.

Ingredients and how they matter

Octinoxate 4.9% and Titanium Dioxide 5.8% — provide sunscreen protection to help shield the skin from UV rays while maintaining coverage and color stability.
Inactive ingredients include dimethicone, water, glycerin, and other emollients that help the formula glide on smoothly and feel comfortable throughout wear.
Dimethicone-based crosspolymers and cyclopentasiloxane improve slip and slip-resistance, aiding blending and wear time without caking.
Silicone and polymer components help create a film that resists movement, supporting a just-applied look through the day.
Free From fragrance, alcohol, mineral oil, parabens, talc, cyclic silicones (D4,5,6), mp (microplastics), sulfates, PFAS, oxybenzone, and artificial dye.

Usage tips and who this is for

Apply after skincare, smoothing on evenly from the center of the face outward.
Shake the bottle well before use; twist pump to unlock; dispense by pressing the top while holding the bottle at an angle.
Wipe dispenser after each use to prevent clogging and maintain hygiene.
To build coverage, use the HASU FUDE Foundation Brush; for a natural glow, use the DAIYA FUDE Face Duo.
Best for individuals wanting long-lasting coverage that resists environmental factors and facial movement without a heavy texture.

Follow the included product instructions for specific usage guidelines and safety considerations. This product fits into routines that favor a shade-matched, breathable base with long wear.

Closing note

For anyone seeking a reliable, comfortable foundation that lasts and maintains a natural finish, this variant offers a well-balanced approach to color, texture, and longevity.

Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.