Vice Plumping Shine Balm by Urban Decay is a hydrating, vegan shine balm infused with hyaluronic acid. It delivers fuller-looking lips with a weightless feel and a high-gloss finish, making it ideal for anyone seeking comfort, moisture, and a seamless glass-like shine.
Benefits at a glance
- Provides all-day hydration to help lips feel moisturized and look fuller.
- Hyaluronic acid helps attract and retain moisture for a plumper appearance.
- Shea butter and passion fruit oil nourish the lips, supporting softness and protection.
- Sheer, buildable color with an ultra-wet gloss finish for a versatile look.
- Long-lasting formula that feels silky smooth and non-sticky.
Key ingredients and why they matter
- Hydrogenated Polyisobutene — provides slip and a smooth glide for easy application while helping the balm adhere to the lips.
- Trimethylolpropane Triisostearate — a lightweight emollient that enhances spreadability without a heavy feel.
- Polybutene — adds gloss and helps lock in moisture for a lasting shine.
- Diisostearyl Malate — conditions lips and provides a comfortable, non-tunky finish.
- Hydrogenated Styrene/Isoprene Copolymer — helps form a protective film for a durable shine.
- Menthyl Lactate — delivers a gentle cooling sensation for a refreshing feel.
- Butyrospermum Parkii (Shea) Butter — rich emollient that nourishes and conditions lips.
- Passiflora Edulis Seed Oil (Passion Fruit Oil) — provides conditioning properties and antioxidant support.
- Sodium Hyaluronate — a salt form of hyaluronic acid that helps retain moisture for a plumper look.
- Tocopherol (Vitamin E) — acts as an antioxidant to help protect lips from environmental stresses.
- Color system including Titanium Dioxide, Red 6, Red 28 Lake, Red 30 Lake, Red 28 Lake, Iron Oxides — provide the sheer, buildable color and shine.
Usage and who it’s for
- Apply directly to the center of lips with the flocked applicator brush. Swipe from side to side for even coverage and color.
- Best for those who want a weightless lip color balm that glides on like a gloss and provides a luminous, glossy finish.
- Suitable for users seeking vegan, long-wearing, hydrating lip color with a comfortable, non-sticky feel.
- Test on a small skin area before first use to check for sensitivities. If irritation occurs, discontinue use.
The full product name appears in the introduction to clearly convey the product identity, while subsequent references use natural language for readability. This balm is designed to deliver moisture, a plump-looking effect, and a sheer color payoff without a heavy or tacky finish. The formula is vegan and includes nourishing ingredients like shea butter and passion fruit oil to support soft, healthy-looking lips.
Store in a cool, dry place away from direct sunlight to preserve texture and performance. If you wear balm regularly, consider reapplying as needed to maintain hydration and shine throughout the day.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.
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