The High Intensity Multi-Faceted Shimmering Permanent Hair Color, 3X Highlights, Gentle, Deep Conditioning Hair Dye from L’Oréal Paris is designed to give you bold, prismatic color with lasting shine. This shade, R48 Red Velvet (Intense Deep Auburn), creates a rich, multidimensional look with three times the highlight effect and a power shimmer conditioner to help keep hair looking vibrant between colorings.
What you get with this product
- Bold, prismatic colour that catches the light with a shimmering finish
- Three times the highlight effect for depth and dimension
- Power shimmer conditioner included to help hair feel soft and conditioned after coloring
- Gentle formulation intended for a balanced color result
- Careful guidance on usage is provided with the product packaging
Ingredients and how they help you
- AQUA / EAU — water base that carries pigments and helps dissolve and distribute color evenly
- HYDROGEN PEROXIDE — lightening agent that opens the hair cuticle to accept color (use exactly as directed)
- CETEARYL ALCOHOL — fatty alcohol that helps stabilize and condition the hair during and after coloring
- TRIDECETH-2 / TRIDECETH-3 — surfactants that aid in cleansing and even pigment distribution
- PANTHENOL — conditioning vitamin B5 derivative that helps improve moisture retention and hair feel
- GLYCERIN — humectant that helps retain moisture and adds slip for even application
- PARFUM / FRAGRANCE — provides a pleasant scent during use
- HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN — conditioning polymer that may help improve manageability
Who this is for and how it helps
- Ideal for someone seeking a bold, shimmering red-auburn with multidimensional highlights
- Designed for a dramatic shade that looks vibrant under different lighting
- Best used by those looking to refresh color with a deep conditioning boost
- Not recommended on predominantly grey or heavily highlighted hair, so choose a tone that suits your current base
For best results, follow the included instructions and perform a patch test prior to full application. Store the product in a cool, dry place away from children. This cosmetic color is intended for external use only.
This information aligns with the product’s intended use and privacy-safe consumer guidance, ensuring you can color with confidence and enjoy a vibrant, lasting finish.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.



















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