Butter London Power Up All Day Wear Liquid Eyeliner Power

Power Up All Day Wear Liquid Eyeliner is a precise, smudge-proof solution designed for all-day definition. This butter LONDON eyeliner provides a water-resistant, budge-free finish that stays put from morning to night. The flexible precision brush tip delivers controlled application, making it easy to create a sharp line or a bold wing. The simple pen applicator is designed to prevent drying or clumping, helping you achieve consistency every time you use it. The Power Black finish offers a deep, true-black look that complements a variety of eye makeup styles and skin tones. This product is ideal for anyone seeking a reliable, grab-and-go liner that can transition from daytime polish to dramatic evening looks without reapplication.

Key benefits

• Smudge-proof, all-day wear keeps lines intact even in warm or humid conditions.
• Water-resistant formula creates long-lasting lid coverage without smearing.
• Flexible precision brush tip allows for thin lines or bold wings with minimal effort.
• Oil-free formula is safe for lash extensions and reduces the risk of buildup on lashes.
• Vegan, Paraben Free, Gluten Free, and Cruelty Free — aligned with ethical beauty choices.

Ingredients and why they matter

• Aqua/Eau/Water — provides the liquid base for smooth, even application.
• Acrylates Copolymer & Styrene/Acrylates Copolymer — creates a film that resists smudging and water exposure.
• Propylene Glycol & Glycerin — help maintain moisture and prevent drying of the formula for a consistent flow.
• Ethylhexyl Palmitate & Polysorbate 20 — provide slip and help the product glide on smoothly.
• Phenoxyethanol & Chlorphenesin — act as preservatives to maintain product safety during use.
• Simethicone — enables a smoother finish by reducing surface tension on the skin.
• MAY CONTAIN: CI 77266 (Black 2) — used for the deep black pigment in Power Black.

Usage tips and who this is for

• Shake well before each use to evenly distribute pigments and polymers.
• Sweep tip of eyeliner pen along lash line for a thinner, precise line.
• Apply more pressure to tip for a bolder, thicker line. Reapply to build color intensity.
• Oil-free formula reduces chances of lash extension residue or buildup.
• Best for those who want a reliable, long-lasting liner with a bold Power Black finish.

Keep out of reach of children and follow the included product instructions for use. If irritation occurs, discontinue use and consult a professional. Follow storage recommendations on the packaging to preserve performance.