The Love Your Selfie Longwear Foundation & Concealer is a 30 mL skincare-infused makeup solution designed to offer full coverage with a natural, skin-like matte finish. It combines foundation, concealer, skincare, and longwear benefits in one 4-in-1 formula, making it ideal for those who want quick, reliable coverage that still respects the skin over time. This variant, LP1, is formulated to address blemishes, redness, and discoloration while staying comfortable on the skin from morning to night.
Key benefits
- Full coverage that masks blemishes and imperfections without settling into fine lines.
- Skincare-infused formula helps conceal redness and discoloration while nourishing the skin.
- Hydrating ingredients provide comfort and a natural, skin-like matte finish.
- Dual-applicator design offers targeted concealer with the doe foot and all-over coverage with the pump.
- Protective complex supports the skin against environmental stressors while promoting a brighter, smoother tone.
Ingredients & key components
Lingonberry extract helps guard skin against high energy visible blue light exposure, supporting a healthier-looking complexion.
Polysaccharide film forms a breathable barrier that shields skin from environmental stressors like pollution.
The formula also features a complexion-boosting blend of Green Tea, Ginseng, and Vitamin B to address signs of premature aging and renew skin appearance, plus PUR’s proprietary Ceretin Complex with Encapsulated Retinol, Lactic Acid, Shea Butter, and Ceramides to promote cell turnover and diminish the look of fine lines and discoloration over time.
Other notable components include Shea Butter for moisture, Ceramides for skin barrier support, and a gentle time-release delivery system suitable for day and night use. The product is Clean, Vegan, and Cruelty-Free.
Who this is for and usage tips
This product is designed for anyone seeking a 30 mL foundation and concealer hybrid that provides full coverage while delivering skincare benefits. It is suitable for masking redness and blemishes with a comfortable, longwear finish. The dual-applicator makes precision coverage simple: use the doe foot for targeted concealment or the pump for an even complexion.
Storage and usage tips: store in a cool, dry place and follow the included product instructions for application details. For best results, apply to clean skin and blend with a complexion brush or your fingers as directed. If you are testing for reactions, perform a patch test on a small area first and discontinue use if irritation occurs.
With a 30 mL size, LP1 delivers reliable coverage without reapplication throughout the day, and the complexion-boosting actives help support a brighter, smoother skin tone and texture over time. This is a clean, skincare-infused option designed for modern makeup wearers who want both performance and care from their foundation and concealer in one package.
How to use Love Your Selfie Longwear Foundation & Concealer
A practical guide to achieve full-coverage with skincare benefits using LP1.
-
Prep
Start with clean skin and any routine skincare to support hydration and barrier health.
-
Conceal
Using the doe foot applicator, apply concealer directly to blemishes or dark spots. Gently blend into the skin with a fingertip or brush.
-
Foundation
Dispense 1-2 pumps of foundation onto the face and blend evenly across the complexion using a clean brush or fingers.
-
Set & finish
Allow the product to set, then check for evenness and touch up as needed for a natural, matte finish.
-
Safety
Follow the product instructions, avoid contact with eyes, and discontinue if irritation occurs. Store in a cool, dry place and keep out of reach of children.
Frequently Asked Questions
Is this safe for all skin types?
The formula is designed to be hydrating and skin-friendly with ingredients like Shea Butter and Ceramides. As with all cosmetics, perform a patch test on a small area first and discontinue if irritation occurs.
How do I apply the product for best results?
Concealer: use the doe foot applicator to target imperfections or dark spots, then blend. Foundation: apply 1-2 pumps onto the face with your finger and blend with a complexion brush.
What makes this product long-wearing?
The longwear formulation, combined with a breathable barrier from the Polysaccharide Film and the skin-supporting Ceretin Complex, helps maintain coverage while addressing visible signs of aging and maintaining a matte finish.
Can I wear this during the day and night?
Yes. The formula is described as a gentle time-released option that can be used both day and night, depending on your routine and skin needs.
Are there any precautions to consider?
Follow the included product instructions for usage and storage. If irritation or adverse reaction occurs, discontinue use and consult a healthcare professional if needed.

















Reviews
There are no reviews yet.