described here is the L’Oreal Paris Superior Preference Fade-defying Shine Permanent Hair Color, 50 Neutral Brown, 1 UN. This at-home permanent hair color is designed to deliver long-lasting, luminous color with shine that stays vibrant from root to tip. It is ideal for anyone seeking a rich, natural-looking brown shade with fade-defying longevity.
Benefits at a glance
- Shine and vibrancy comes from the translucent gel dye formula paired with the Shine Serum in the Care Supreme Conditioner, helping color look luminous and silky.
- Fade-defying longevity targets weeks of color retention so you can enjoy consistent tone without dulling or brassy undertones.
- Shade range covers a broad Brown spectrum, including ash brown to sun-kissed caramel brown, with over 50 luminous shades to choose from.
- Comprehensive kit includes everything needed for at-home coloring in one box, with step-by-step instructions for grey and non-grey hair alike.
- Care-focused finish the included conditioner helps maintain color vibrancy and delivers a silky, shiny finish after application.
Ingredients and how they help
Key components and their customer benefits include:
- Aqua / Eau — water base that dissolves and carries all color agents evenly through the hair.
- Hydrogen Peroxide — the developer that opens hair cuticles to allow color molecules to enter the cortex for lasting color change.
- Cetearyl Alcohol — conditioning thickener that helps soften hair and improve manageability during and after coloring.
- Trideceth-2 Carboxamide Mea — surfactant that aids in even distribution of the formula through hair strands.
- Ceteareth-25 — emulsifier that stabilizes the mixture for consistent color performance.
- Glycerin — humectant that helps maintain moisture and reduces potential dryness after coloring.
- Phosphoric Acid — pH adjuster that helps optimize color deposition and conditioning balance.
- Tetrasodium Etidronate & Tetrasodium Pyrophosphate — chelating agents that help keep the formula active and clean from mineral interference during application.
- Sodium Salicylate — fragrance-related component that supports a pleasant scent profile and product stability.
Who this is for and how to use
This product is best for adults seeking a permanent hair color with a shine-focused finish. It’s suitable for various base shades, including blondes, browns, blacks, and reds, and is designed to deliver long-lasting results with fade resistance. Always perform a 48-hour allergy test before coloring to reduce the risk of an adverse reaction. Follow the included product instructions for application timing and rinsing guidance, and use the Shine Protect Conditioner after coloring to help maintain vibrancy.
Packaging may vary, what you receive may not be what is reflected on site. For best results, apply to hair as directed and avoid mixing with other products not specified in the kit. Store in a cool, dry place and keep out of reach of children.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.






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