wet n wild Photo Focus Foundation Shell Ivory 1 ML

The wet n wild Photo Focus Foundation Shell Ivory is a high-performing, skin-perfecting foundation designed to deliver flawless, camera-ready makeup under seven different photo lighting conditions. This formula uses a matte, light-diffusing complex to help your skin look #nofilter perfect in all settings, making it ideal for everyday wear or special occasions. The Shell Ivory variant is tailored to lighter skin tones and is part of a collection built for a soft, natural finish without a white cast.

Key benefits

• Camera-ready finish — tested under seven light conditions to maintain looks whether the flash is on or off.
• Light-diffusing matte complex — helps blur imperfections for a smooth, even canvas.
• No white cast — a breakthrough formula that adapts to lighting so you don’t look washed out in photos.
• Buildable coverage — apply from the center of the cheeks and forehead and layer for medium to full coverage.
• Versatile comfort — designed to feel lightweight while delivering lasting wear throughout the day.

Ingredients and what they do

• Isododecane — lightweight solvent that helps base glide on smoothly without clogging pores.
• Cyclopentasiloxane — helps create a silky, slipery feel and even spreadability.
• Water/Eau — hydrates the skin and helps blend the formula into a natural finish.
• Glycerin — humectant that attracts moisture to the skin for comfort and a dewy-looking base when paired with other mattifying agents.
• Cyclohexasiloxane — contributes to a smooth glide and light texture for all-day wear.
• Dimethicone — forms a barrier to help skin feel cushioned and to improve slip and wear; can help fillers blur fine lines visually.
• Butylene Glycol — humectant and solvent that supports even application and helps lock in moisture.
• PEG-10 Dimethicone — conditioners and helps improve spreadability and slip.
• Disteardimonium Hectorite and Adipic Acid/Neopentyl Glycol Crosspolymer — thickening agents that stabilize the formula for smooth application.
• Caprylyl Glycol — humectant with conditioning benefits for the skin.
• Silica — helps minimize shine and improve texture in photos.
• Sodium Chloride — common salt that can act as a stabilizer in cosmetic formulas.
• Sorbitan Sesquioleate — surfactant that helps with even distribution on the skin.
• Lecithin — emollient that supports skin softness and product blending.
• Polyglyceryl-4 Isostearate — emollient that aids in spreadability.
• Cetyl PEG/PPG-10/1 Dimethicone — conditioning ingredient that improves slip and movement on skin.
• Hexyl Laurate — emollient that helps lightweight conditioning.
• Polysilicone-11 — silky feel and helps with slip and glide during application.
• Isopropyl Titanium Triisostearate — supports a smooth, even finish.
• Laureth-12 — surfactant that aids in distribution and texture.
• Phenoxyethanol and Ethylhexylglycerin — preservative system to maintain product freshness and skin compatibility.
• [+/- (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499]

Usage tips and who this is for

• Use a makeup sponge to apply foundation from the center of your cheeks and forehead.
• Build up layers to achieve medium to full coverage as desired.
• Best for those seeking a matte yet light-diffused look that photographs well in diverse lighting conditions.
• Test on a small skin area first to confirm compatibility with your skin type and avoid irritation.

Keep in mind this product is a cosmetic foundation designed to even skin tone and improve camera-ready appearance. Follow the included product instructions for any usage specifics beyond these guidelines. Shell Ivory is the designated variant name for lighter skin tones in this foundation line.