The Stay Naked Liquid Foundation from Urban Decay is a vegan, weightless medium coverage foundation designed to deliver a real-skin matte finish that lasts up to 24 hours. The 50WY variant is part of a lineup of 50 shades crafted with 9 shade intensities, 3 mastertones, and 7 undertones to dial in your precise color match. This waterproof, longwear formula moves with you, providing stay-true color that minimizes the appearance of pores for a natural look all day and into the night.
Key benefits
- Real-skin matte finish that reads as natural on the skin, reducing visible pores for a smoother complexion.
- Up to 24 hours of wear with a breathable, flexible formula that lasts through daily activities and evenings out.
- Vegan formula supports a cruelty-free beauty routine without animal-derived ingredients.
- Broad shade range with 50 shades, 9 intensities, 3 mastertones, and 7 undertones for precise matching.
- Waterproof, longwear performance helps maintain color integrity even in humid or active situations.
Ingredients and why they matter
- Aqua / Water / Eau — provides hydration and a smooth base for blending.
- Dimethicone — acts as a slip agent and barrier, helping foundation glide on and feel comfortable on the skin.
- Isododecane — lightweight solvent that helps the product set evenly without a heavy feel.
- Alcohol Denat. — aids in quick drying; use with awareness if you have sensitive skin.
- Glycerin — humectant that helps attract moisture to the skin while maintaining slip during blending.
- Moroccan Lava Clay — adds texture and helps create a smooth, velvety finish.
- Tocopherol (Vitamin E) — provides antioxidant support and skin conditioning.
- Potassium Sorbate — preservative to maintain product safety over time.
- Isobutane — propellant used in packaging; ensure cap is closed when not in use to maintain product integrity.
- And other standard cosmetic ingredients listed in the full INCI label — designed to blend well and wear evenly.
Usage and who this is for
Get customized coverage by selecting your application tool: for light coverage, use the UD Pro Diffusing Blush Brush; for medium coverage, try a blending sponge or UD Pro Optical Blurring Brush; for full coverage, apply with a flat brush like the UD Pro Large Tapered Foundation Brush. This foundation is ideal for those seeking a breathable, long-wear makeup base with a natural finish that hides imperfections while maintaining a true color match. It suits all-day wearers, those who want a matte look without heaviness, and anyone needing reliable color stability across the day.
Safety and care: test on a small area of skin before full use. If irritation occurs, discontinue use and consult a professional. Store in a cool place away from direct heat and out of reach of children. Do not rely on this product for medical protection; it is a cosmetic foundation intended to even skin tone and enhance appearance.
Keep in mind: follow the included product instructions for usage and application guidance. This foundation is designed to move with you, staying put through daily activities while maintaining color fidelity.
Experience the staying power and the true-to-skin look with this foundation variant, tailored to you with a shade philosophy that emphasizes a precise color match.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.
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