The Love Your Selfie™ Longwear Foundation & Concealer from PUR is a 4-in-1 skincare-infused makeup solution designed to deliver full coverage with a natural, skin-like matte finish. This versatile formula combines foundation, concealer, skincare benefits, and longwear wear in one product, crafted to help you even skin tone and mask blemishes from every angle for a confident selfie-ready complexion. The unique dual-applicator design lets you target imperfections or apply broad coverage with equal ease, making it a go-to for quick, all-day wear. The hydrating formula minimizes settling into fine lines, while a skincare-forward blend works to address redness and discoloration. Users report the application is easy and comfortable, whether used for spot concealing or full-face coverage.
Key benefits
- Full coverage that conceals blemishes and imperfections for a natural, skin-like matte finish.
- Targeted concealer and pump-applicator options for precise or all-over application.
- Hydrating formula that won’t settle into fine lines and wrinkles.
- Skincare-infused protection with Lingonberry Extract and Green Tea to support skin health.
- Protective barrier and anti-environmental support from polysaccharide film and ceramides.
Ingredients and what they do
Lingonberry Extract and Green Tea provide antioxidant help to protect skin from environmental stressors while energizing the complexion. Ginseng and Vitamin B support a more awake, refreshed look, helping address signs of premature aging. The Ceretin Complex delivers encapsulated Retinol, Lactic Acid, Shea Butter, and Ceramides to gently promote cell turnover and improve texture over time. Encapsulated Retinol offers time-released correction without irritation for a brighter, smoother tone. The formula also includes a Polysaccharide Film to create a breathable barrier that helps shield against pollution. For moisture, Shea Butter and emollients keep the skin comfortable during wear.
Aqua and silicone-based components form the base that enables smooth blending and longwear performance. The product is clean, vegan, and cruelty-free, aligning with PUR’s skincare-infused beauty philosophy. The 30 mL size is calibrated for reliable daily use and travel-friendly convenience.
Usage tips and who this is for
This 4-in-1 formula is ideal for those who want both makeup coverage and skincare benefits in one step. It targets redness, discoloration, and blemishes while delivering a natural finish that stays put. For concealer use, apply with the doe-foot applicator directly onto imperfections or dark spots, then blend. For foundation coverage, apply 1-2 pumps onto the face and blend with a brush for a seamless look. Always perform a patch test prior to first use to check for sensitivities. If irritation occurs, discontinue use and consult a professional.
Keep in mind this product is designed to be worn during the day and can be used at night as part of a skincare routine due to its time-released skincare ingredients. Store in a cool, dry place and out of reach of children.
Experience a versatile complexion solution with the benefits of both makeup and skincare in one bottle.
The Love Your Selfie Longwear Foundation & Concealer is available in a 30 mL size with variant LN7, offering reliable, long-lasting wear that team up with your skincare routine for a balanced, luminous finish.
How to use Love Your Selfie Longwear Foundation & Concealer
Une routine rapide étape par étape pour appliquer le produit avec une couvrance parfaite et des bienfaits pour la peau.
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Prep skin
Commencez par une peau propre et votre routine habituelle pour créer une base lisse.
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Targeted concealing
À l’aide de l’embout, appliquez le correcteur directement sur les imperfections ou taches sombres; estompez délicatement avec un pinceau pour le teint (non inclus).
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Apply foundation
Dispensez 1-2 pompes sur le visage avec le doigt et estompez uniformément avec un pinceau pour une couvrance complète.
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Set and finish
Tapotez et estompez pour assurer un fini naturel, peau-like et mat; terminez avec votre technique de fixation préférée si souhaité.
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Safety note
Suivez les instructions du produit et faites un test cutané avant la première utilisation; cessez en cas d’irritation et gardez hors de portée des enfants.
Frequently Asked Questions
What is the Love Your Selfie Longwear Foundation & Concealer best for?
C’est une formule 4 en 1 qui combine fond de teint, correcteur, soins et couvrance longue tenue pour un fini naturel, peau-like. Elle aide à masquer les imperfections, rougeurs et décolorations tout en hydratant la peau.
How do I use the product for concealing and for full-face coverage?
Correcteur : utilisez l’embout en forme de gros pinceau pour appliquer directement sur les imperfections ou les taches brunes, puis estompez au pinceau. Fond de teint : appliquez 1-2 pompes sur le visage avec le doigt, puis estompez au pinceau.
Who should use this product and are there any safety cautions?
Idéal pour ceux qui recherchent un maquillage avec des bienfaits pour la peau et une couvrance longue durée. Testez sur une petite zone d’abord pour vérifier la sensibilité, et arrêtez l’utilisation en cas d’irritation. Tenir hors de portée des enfants.
What are the main actives and what do they do?
Extrait de Lingonberry et thé vert aident à protéger la peau des agressions environnementales; Rétinol encapsulé, acide lactique, beurre de karité et céramides favorisent le renouvellement cellulaire et améliorent la texture tout en maintenant l’hydratation.
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