Born This Way Soft Matte Foundation is a weightless, buildable foundation designed to deliver medium-to-full coverage with a soft matte finish for long-lasting oil control. The Golden Beige variant is crafted to provide a color-true result that looks undetectable on skin, even in humid environments. This 1 oz tube is formulated to hydrate while it helps manage shine, offering 24-hour wear without heavy residue.
Key benefits
- Weightless 24-hour wear helps skin feel comfortable from morning to night.
- Medium-to-full, buildable coverage smooths imperfections for a natural-looking complexion.
- Immediate and all-day oil control supports a balanced, blurred soft matte finish.
- Non-comedogenic and waterproof with sweat and humidity resistance for reliable performance.
- Color-true formula reduces caking or creasing while maintaining hydration with 12 hours of moisture.
Ingredients and what they do for you
- Water/Aqua/Eau — provides a lightweight base that helps blend evenly without heavy residue.
- Trimethylsiloxysilicate, Dimethicone — deliver slip for smooth application and a breathable barrier that helps blur pores.
- Sodium Hyaluronate — draws moisture to the surface to keep skin hydrated without heaviness.
- Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer — supports the soft matte finish and helps control oil.
- Glycerin — humectant that helps skin feel hydrated over time.
- Panax Ginseng Root Extract, Laminaria Saccharina Extract, Rhododendron Ferrugineum Extract — skin-conditioning extracts that support a comfortable wear.
- Phenoxyethanol, Chlorphenesin, Sorbic Acid — preservative system to keep formula fresh.
- [+/- Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491/92/99) ] — pigments for color and finish.
Who this is for and how to use
This foundation is ideal for those seeking a weightless feel with long-lasting oil control and a natural-looking matte finish. It suits normal to combination or oily skin types and is designed to blur imperfections without emphasizing texture. Always perform a patch test before first use and follow the included product instructions for any specific precautions.
Using a foundation brush, sponge, or fingers, blend from the center of the face moving outward and down. Repeat for more coverage if needed. The product is waterproof and sweat-resistant, making it suitable for use in warmer weather or humid environments. Keep out of reach of children and avoid contact with eyes.
In practice, you can expect a color-true result that matches skin tone with a balanced, blurred, soft matte finish, and you may notice improved pore appearance over time as the formula sets.
Disclaimer: This product is not intended to diagnose, treat, cure, or prevent any disease. Always read and follow the product label. Consult a healthcare professional if you have any health concerns.
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